AI Insights · Timothy · April 2025
Top 5 Social Apps Performance in Denmark: Q1 2025
Discover the performance trends of Denmark's top social apps in Q1 2025, with insights on downloads, revenue, and active users.
The first quarter of 2025 showcased interesting trends for social apps in Denmark, with data sourced from Sensor Tower providing a detailed look at the top performers.
TikTok - Videos, Shop & LIVE saw fluctuating weekly revenue, starting at $213K at the end of 2024 and closing the quarter at $191K. Downloads peaked mid-January at around 6.7K before gradually decreasing to 5.2K by the end of March. Active users steadily increased, peaking at 298K in early March.
Facebook experienced a consistent revenue flow, averaging around $7K weekly, with a notable uptick to $8.4K in late February. Downloads started strong at 5.8K in early January but decreased to approximately 4K by March end. Active users remained robust, peaking at 1.1M in late March.
Instagram maintained a steady revenue stream, peaking at $15K in early January. Downloads showed a declining trend, starting from 5.9K and ending at 4.2K in March. Active users remained stable around the 470K mark throughout the quarter.
Threads showed strong download numbers initially at 12K, gradually decreasing to 8.8K by the end of March. Active users displayed a slight increase, peaking at 296K mid-March.
小红书 — 你的生活兴趣社区 had a significant download spike early in the quarter at 48K, but numbers dwindled to just over 200 by March. Revenue remained low, peaking at $302 in late February, while active users showed a gradual increase, reaching nearly 20K by the quarter's end.
For further insights and detailed analytics, visit Sensor Tower's platform.